Ashley Madison tones down tagline on dating website

Ashley Madison tones down tagline on dating website TORONTO – The company that owns the Ashley Madison dating website has dropped the signature tagline: “Life Is Short. Have An Affair.” is now going with the tagline: “Find Your Moment.”In addition, the company’s corporate identity has been switched to Ruby Corp., from Avid Life Media.The changes are part of a rebranding campaign that was announced last week by the Toronto-based company, which hired new senior management in April to replace founder Noel Biderman, who left in August.Avid lost about a quarter of its annual revenue last year after a security breach last summer exposed names and financial information about millions of purported Ashley Madison clients. by The Canadian Press Posted Jul 12, 2016 5:31 am MDT Last Updated Jul 12, 2016 at 6:40 am MDT AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to RedditRedditShare to 電子郵件Email

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